Felicia Buthelezi, also known as “Mrs. B”, is a wife, a mother of two boys and a successful entrepreneur. Her many accolades are testament to her personal motto: LIVE, LOVE, LAUGH.
From humble beginnings, Felicia successfully established a facilities company called Fisokuhle Multiservices at the age of 22 after working for Old Mutual group schemes as an administration consultant. Her business has enjoyed meteoric growth and she has won a number of business awards, including the Business Women’s Association Award, a Zululand Chamber of Commerce Award and Umyezane Award to name the few. With her business acumen and personal drive, Felicia launched her media company Fisokuhle Media in 2011.
The Johannesburg-based company publishes ‘I do’ Magazine and hosts an annual event called I do Awards. Its mission is to bring back marriage into fashion and reinforce the integrity of family values. Felicia feels strongly that one of the main problems facing our nation is the instability of marriages and the proliferation of divorce. She saw a gap in the market and was determined to take advantage of this niche.
She has applied her business and organisational skills to create a platform where individuals can discuss, share and learn from one another, all with the view to rebuild a stable society. Felicia believes that we need to recreate a national culture of stability and this stability begins with the commitment to marriage vows, when a couple says “I do”.
She’s a founding board member of the Fisokuhle foundation of hope, which offers support to families and marriages that are challenged. Felicia Buthelezi is one of the forces behind the campaign called National Marriage Week. It is a week that encourages couples to look into the wellbeing of their marriages. She served on two boards while living in KZN – Business Women Association and Black Management Forum.
She has been selected as a goodwill ambassador for the DeafNet centre of knowledge based in Western Cape. She obtained a national diploma in Human Resource Management from Southern Business School. She is graduate of the 10 000 women who took part in the intense world class Goldman Sachs – GIBS programme for entrepreneurs. She is currently studying Media studies at Wits University. Felicia has a strong presence on various Media platforms, both on broadcasting and print. Some of her career highlights was being invited as one of the esteemed judges for the PICA Awards 2013 ( well known as the Oscars of the magazine industry) and MTN radio Awards 2014.
The Media industry is well known to be male dominated. Felicia has become fearless knowing that the industry expertise she has acquired over the years and the reality she has created for herself, will stand her in good stead and nothing will be impossible.